Monday, March 9, 2015

Toll Free Phone Numbers Mean Better Business During Holiday Season

With dismal retail sales projections, better customer service and attention to detail help attract customers

One of the top stories in the news this morning were the new numbers released that project a dismal outlook for retailers during the upcoming holiday shopping season. Consumers can expect stiff competition from clothing stores and the like as they compete for limited dollars and a budgeted group of shoppers.

What does this mean for you? You're going to need to be super smart when it comes to marketing your product or service. You will want to make sure and reach your target audience in an affordable way, and you're going to need to provide above-and-beyond customer service.
Here are some smart customer service tips to help set you apart from your competitors:
  • Provide a personal toll free number. Experts project a record number of shoppers ordering merchandise via phone or computer, thus saving gas money and time.
  • Accelerate your level of customer service. Make sure you are attentive to phone calls by answering immediately or returning calls as soon as possible. If you don't have one already, invest in a voice system that can provide special benefits to your customers.
  • Consider special shipping or delivery services through the holidays. Expand on any services you already offer.
  • Add a personal touch to customers. Take the time to make personal phone calls to customers, and show appreciation for their business. Find ways to make your customers feel special, without having to spend more money. Be creative.
  • Follow up with care. Once you've handled an order or special purchase, make sure you follow up either by phone, email or with a hand-written note. These small touches go a long way in bringing your customers back for more.
By providing extra touches during the holiday season, and by ramping up your customer service, you can set yourself apart from your competitors and encourage future business.